Analytics
Engagement-Rate
Définition
Engagement rate measures how much your audience interacts with your YouTube videos, expressed as a percentage of views. It includes likes, comments, and shares. A high rate signals that your content resonates with viewers and boosts algorithmic distribution. YouTube treats engagement as a strong quality signal — highly engaged channels receive more recommendations.
Benchmark
Good: > 4% · Average: 2–4% · Low: < 2%
Verwandte Begriffe
ChannelLens
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